World Cup in 1970, the Adidas become the official football sponsor

The supportive degree of Adidas, especially in the worldwide football circle, is far higher than any other sport goods manufactures. The first pair of the Adidas spiked shoes was supported and favored by the world's top-grade football players at the moment of its first appearance. Because more than eighty percent of players who attended Adidas panda sneakers the World Cup held at West Germany in 1947 chose the Adidas soccer shoes, it can be seen that the power of the Adidas in world football. What is more, depended on the superior functions of the Adidas Soccer Shoes , the host, French team, developed its strength higher than its ordinary level to defeat other powerful teams and win the championship in the French World Cup held in 1998. At that year, the French football star got the title of the FIFA World Football Player. And it proved the authority of the victory three-line design of the Adidas once again and this design continued to nowadays.
Except football, the Adidas also has a place in basketball, cricket, rugby, baseball, handball, track and field, tennis, boxing, swimming, trendy extreme sports and so on. Lots of famous top-grade players among the worldwide are all full of praise of the Adidas quality. Since the beginning of the World Cup in 1970, the Adidas become the official football sponsor which is assigned by the FIFA, Federation International de Football Association. After that, the Adidas provided the balls for the World Cup with no exception. Besides, the balls of European Cup and Euro Premium had been sponsored by the Adidas. The Adidas also sponsored many sport teams such as some famous football and rugby teams. The whole of the MLS got the support from the Adidas owing to its sport equipments and game balls. The perfect shoe-making conception has been kept by the Adidas. At the same time, the Adidas constantly exchanges the inspirations and demands with athletes and coaches who are both top-grade in the world. Through a string of repeat tests and trials, the Adidas produced various ergonomics suitable products which not only enable athletes to get an improvement on the sport performances but also satisfy the demands of consumers who are favored of high-quality sport goods in the general market.
There is a new breakthrough of the Adidas in design and functions in recent years. Another fashion surging forward in the popular trends is driven by the representation conception of three-line design which already became a new style among the young generation and lead the worldwide sporting items to walk into a more diversified prospect. The first pair of sporting Adidas Adipower shoes used for training was invented by the founder of the Adidas in 1920. The Adidas officially registered as a brand in 1948. The world welcomed the birth of the three-line design in 1949. The Adidas began to use the three-leaf symbolic in clothes in 1972. The best-seller soccer shoes in the world were put forward by the Adidas. The revolutionary system of the Adidas gave into birth in the year of 1988. The Adidas cried out the slogan which reads, impossible is nothing in 2000.